Recently, I read an article calling "SEO Best Practices" bunk.  Bunk means bogus; not the real deal, if you will.

I TOTALLY AGREE (but believe there are exceptions).

In his article from www.SearchEngineLand.com, Adam Audette said, "We are reaching a point in SEO where established ideas are no longer good enough (this is magnified at the enterprise level, where the stakes are high). It’s always been moving that way, of course, but today there is such an extreme level of competition that we will soon see the men separated from the boys, as it were, in the search engine result pages (SERPs). (Sorry ladies, you’re awesome too! It’s just a saying.) This is a natural evolution for search marketing: you can get away with being sub-par for awhile, but sooner or later, you’ll fall off the back."

The truth is, in order to show up on the first page of search results on keywords that have a lot of other websites competing for a first page rank, you have to do more than the basic "SEO Best Practices" that Adam calls "bunk."

TO EVERY RULE THERE IS AN EXCEPTION!

However, for local search, it is still very easy to show up on the first page of search results with not much more than just "bunk seo."

Here are two sites to prove it:
www.StonesFamilyDental.com and www.StarrStudiosSalem.com.